Your Privacy Choices
As described in our Privacy Policy, we collect personal information from your interactions with us and our website, including through cookies and similar technologies. We may also share this personal information with third parties, including advertising partners. We do this in order to show you ads on other websites that are more relevant to your interests and for other reasons outlined in our privacy policy.
Sharing of personal information for targeted advertising based on your interaction on different websites may be considered "sales", "sharing", or "targeted advertising" under certain U.S. state privacy laws. Depending on where you live, you may have the right to opt out of these activities. If you would like to exercise this opt-out right, please follow the instructions below.
If you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will treat this as a request to opt-out of activity that may be considered a “sale” or “sharing” of personal information or other uses that may be considered targeted advertising for the device and browser you used to visit our website.
FIG began with family — Stephanie Cardona, Kelly Moore, and Allison Ruiz — three Texas women connected by creativity, heart, and a shared love for meaningful style. What started as conversations between a mother, a daughter, and a cousin slowly grew into something more: a space where individuality is celebrated and self-expression feels natural and effortless.
The name “FIG” symbolizes growth, warmth, and becoming — a reminder that style isn’t about perfection, but about evolving into who you are. Just like the fig tree, we believe in staying rooted while continuing to grow, embracing pieces that feel personal, comfortable, and true to you.
At FIG, we believe fashion is part of a lifestyle — the small details that make everyday moments feel special. Our hope is to create a welcoming place where you can find pieces that reflect your personality, tell your story, and help you feel at home in your own style.
From our Texas roots to wherever you are, FIG is built on family, intention, and a love for creating something beautiful together.